Tag archive for ‘Advertising Strategy’
HOW MEMORABLE ARE YOU?
This past Saturday my daughter was married at the Crestview in Woburn, MA and as I posted many of the photos of the day to my Facebook page I thought about how we planned the event so that it would be memorable to all who attended. The bride’s outfit and hair a perfect picture for [...]
Tagged as Advertising Strategy, Business Success, Effective Communication, Marketing Branding
Categorized as Business Topics
EMOTIONS CAN SPOIL YOUR ADVERTISING!
When I first got in to selling TV advertising campaigns I was surprised at how many business owners would want to buy the TV networks that they enjoyed watching without much thought of who their target market was and if the network they liked appealed to who they needed to reach. Emotions verses logic is [...]
Tagged as Advertising Plan, Advertising Strategy, Business Success
Categorized as Business Topics